Project Overview
The logo was created for a client who operates in the Venetian glass lamp sector, with a particular emphasis on glass art and Venetian tradition.
Creative Process
The logo design focused on elements that recall Venice, refined glass work and a sense of tradition. An attempt was made to balance the richness and complexity of glass art with the need for a design that was immediately recognizable and distinctive.
Logo elements
The typeface expresses solidity and reliability, while the use of the Serif font adds a touch of elegance and tradition, emphasizing the mastery and authority of Venetian craftsmanship. The "Venetian graces" are particularly suitable for underlining these qualities. The writing “Fine arte Veneziana” is created with a sans serif font, which stands out from the main name of the brand to ensure clarity and immediate visibility. The logo icon, a stylized representation of a Venetian chandelier, directly symbolizes the product offered by the customer. This illustration adds specificity and a level of detail that gives the logo overall elegance.
The logo was created for a client who operates in the Venetian glass lamp sector, with a particular emphasis o ...
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The logo was created for a client who operates in the Venetian glass lamp sector, with a particular emphasis on glass art and Venetian tradition.